ESL Lesson PlansBizarre Marketing Campaigns

Bizarre Marketing Campaigns

This group-focused lesson explores unconventional advertising strategies, targeting advanced learners (C1-C2). Students will analyze bizarre marketing campaigns, engage in speaking, listening, and vocabulary exercises, and evaluate the effectiveness of unique advertising approaches. This interactive ESL lesson plan promotes critical thinking and creativity, enabling participants to design their own innovative campaigns while expanding their language skills.

Skills

Can give clear, detailed descriptions and presentations on complex subjects, integrating sub-themes, developing particular points and rounding off with an appropriate conclusion.
Can understand enough to follow extended discourse on abstract and complex topics beyond their own field, though they may need to confirm occasional details, especially if the variety is unfamiliar.